MakeMyTrip has officially announced to acquire a majority stake in Flamingo Transworld, one of the regional tour operators in India. This strategic acquisition is designed to complement the established holiday package business of MakeMyTrip and significantly deepen its market penetration across key regional demographics.
Operating for over 30 years, Flamingo Transworld has built a strong brand affinity and a network of 51 offices primarily across the regional markets of Gujarat, Maharashtra, Rajasthan, and Madhya Pradesh.
According to the company, the regional operator specialises in domestic and international group travel packages designed around specific cultural preferences. Its tours include features such as curated Indian meals prepared by on-tour chefs, verified Indian vegetarian and Jain kitchen options, and in-house tour managers fluent in regional languages to guide travellers across key global and domestic destinations.
As per the company, the proposed acquisition of Flamingo Transworld represents a continuation of the calibrated inorganic growth strategy employed by MakeMyTrip to strengthen its presence across various travel segments.
The company has steadily transformed into a full-stack travel services platform through a series of targeted acquisitions across the industry. This expansion includes integrating Quest2Travel and Happay for corporate travel and spend management, Simplotel for hospitality technology, BookMyForex for travel foreign exchange, and Savaari for intercity mobility.
By integrating Flamingo Transworld into this ecosystem, MakeMyTrip aims to further enhance its supply integration, increase cross-selling potential, and maintain end-to-end control across the entire connected trip journey for its consumers.
Commenting on the acquisition, Rajesh Magow, Co-Founder and Group CEO, MakeMyTrip, said, “Flamingo aligns closely with the growth strategy of our Holiday Packages business. It is a strong, growing business that has developed a unique moat in the group travel domain. We plan to leverage the complementary customer base, products and distribution focus between the two brands to widen holiday package options for our customers.”
Mohit Kabra, Group Chief Operating Officer (COO), MakeMyTrip, said, “We believe that our proposed acquisition of Flamingo creates a profitable growth opportunity to help MakeMyTrip drive a deeper presence in regional markets across India.”
Sanjay Shah, Director and Co-Founder of Flamingo Transworld, said, “For over three decades, Flamingo has built something unique in Indian travel, genuine trust. From chef-led tours to regional language guides, the brand has grown by going deeper. By combining Flamingo’s brand equity and operational depth with MakeMyTrip’s digital platform and national customer reach, we aim to build a truly pan-India tour company that brings Flamingo’s signature experience to millions of new customers.”
