Indian petcare startup Supertails has raised $30 million in a funding round led by Venturi Partners, according to multiple media reports. The round also saw participation from Nippon India Alternative Investments, Titan Capital Winners Fund, and existing investors including Fireside Ventures, RPSG Capital Ventures, Sauce VC and Saama Capital, the reports said.
Founded in 2021, Supertails operates a full-stack petcare platform offering pet food and supplies, veterinary consultations, diagnostics, pharmacy services and quick commerce delivery. The company said it plans to use the fresh capital to expand its network of veterinary clinics, strengthen its at-home and in-clinic medical services, and scale its 30-minute delivery operations across major cities.
According to reports, Supertails currently operates veterinary clinics in Bengaluru and plans to expand further in the city before entering other metros. The company is also increasing investments in technology and personalisation to improve customer experience on its app. Supertails delivers pet food, medicines and essentials through a growing network of dark stores to support rapid delivery.
The startup was founded by Varun Sadana, Aman Tekriwal and Vineet Khanna and has built a network of veterinarians and petcare professionals. Reports noted that Supertails has been growing steadily amid rising pet ownership and increasing spending on pet health and wellness in India.
Venturi Partners said the investment reflects growing confidence in India’s petcare market and Supertails’ integrated online-and-offline business model. The funding marks one of the larger capital raises in India’s petcare sector in recent years.
