No Result
View All Result
The Brand Beats
  • Home
  • Marketing
  • Business
  • AdWorks
  • Interviews & Insights
    • Videos
  • Buzz
  • Home
  • Marketing
  • Business
  • AdWorks
  • Interviews & Insights
    • Videos
  • Buzz
No Result
View All Result
The Brand Beats
No Result
View All Result
Home Marketing

Royal Enfield Enters The EV Space, Unveils Flying Flea C6 With A Retro Twist

Royal Enfield launches Flying Flea C6 electric motorcycle in India with a retro inspired design, 150 km range and top speed of 115 kmph, priced from Rs 1.99 lakh with battery as a service, targeting premium urban EV riders with connected features, fast charging and modern safety tech.

BrandBeats Desk by BrandBeats Desk
April 10, 2026
in Marketing
Reading Time: 1 min read
Royal Enfield Enters The EV Space, Unveils Flying Flea C6 With A Retro Twist
Share on Facebook
Share on Twitter

Royal Enfield has launched its first electric motorcycle, the Flying Flea C6, entering the electric two wheeler segment. According to the company, this move marks its entry into the electric mobility space, with a focus on premium urban motorcycles rather than mass market commuter EVs.

The bike is priced at around Rs 2.79 lakh ex showroom, with a battery as a service option reducing the upfront cost to about Rs 1.99 lakh. Bookings are open, with test rides starting in Bengaluru and deliveries expected from May.

As per Royal Enfield, the Flying Flea C6 draws inspiration from the brand’s World War II era lightweight motorcycles, blending retro styling with modern electric technology. The model is positioned as a premium urban electric bike, aimed at riders looking for a mix of heritage design and contemporary performance.

The Flying Flea C6 is designed for urban use, offering a claimed range of about 150 km and a top speed of around 115 kmph. It uses a lithium ion battery and supports fast charging. The motorcycle features a digital display, connectivity features, and over the air updates, along with safety features such as dual channel ABS and traction control.

The model takes design cues from Royal Enfield’s older lightweight motorcycles while incorporating electric powertrain components. The company has introduced Flying Flea as a separate electric focused brand.

Tags: Flying Flea C6Royal Enfield

Latest

Eggoz Appoints Boman Irani As Brand Ambassador

Eggoz Appoints Boman Irani As Brand Ambassador

October 6, 2026
McDonald’s, KFC Supplier HyFun Foods Plans Rs 2,000 Cr IPO By 2028

McDonald’s, KFC Supplier HyFun Foods Plans Rs 2,000 Cr IPO By 2028

October 6, 2026
Bobbi Brown India Unveils ‘Always in Luxe’ Festive Campaign With Tara Sutaria

Bobbi Brown India Unveils ‘Always in Luxe’ Festive Campaign With Tara Sutaria

October 6, 2026
OPPO Makes Room For Everyone In Its New Campaign With Bobby Deol & Divyenndu Sharma

OPPO Makes Room For Everyone In Its New Campaign With Bobby Deol & Divyenndu Sharma

October 6, 2026
KISNA Rolls Out Nationwide ‘Shop Sparkle Win’ Campaign Across 218 Cities

KISNA Rolls Out Nationwide ‘Shop Sparkle Win’ Campaign Across 218 Cities

October 5, 2026
Razorpay Partners With OpenAI To Help Indian Brands Advertise On ChatGPT

Razorpay Partners With OpenAI To Help Indian Brands Advertise On ChatGPT

October 5, 2026

About Brand Beats

We’re a fresh-voice platform that celebrates brands, campaigns and creative thinking.
Whether it’s a bold billboard, a viral digital hit or a subtle design shift — we bring you the stories behind the brands.

Connect With Us

  • Contact Us

© 2026 All Rights Reserved. The Brand Beats

No Result
View All Result
  • Home
  • Marketing
  • Business
  • AdWorks
  • Interviews & Insights
    • Videos
  • Buzz

© 2026 All Rights Reserved. The Brand Beats