Vaidehi Sharma has been elevated to General Manager (GM) and National Lead, Corporate Communications B2C at Airtel, where she will lead corporate communications for Bharti Airtel’s consumer business and oversee external reputation and strategic narratives across its B2C portfolio.
Sharma announced the development through a post on LinkedIn.
She has been associated with Airtel for more than five years. Before taking on her new role in May 2026, she served as Head of Internal Communications and Employer Branding from January 2021.
Prior to Airtel, Sharma spent around five years at IBM across multiple marketing roles. She served as Account Based Marketing Manager for Integrated Accounts from January 2019 to January 2021 and Campaign Manager for Network Services at IBM Services from February 2016 to January 2019.
Earlier, she worked at Lenovo as Global Marketing Execution Specialist for Enterprise Systems from October 2014 to November 2015. Before that, she was associated with IBM as Global Campaign Marketing Manager for x86 campaigns from April 2011 to October 2014.
Sharma also worked as a Consultant at The Corner Office from August 2010 to February 2011. Before that, she served as Research Associate at Positive Moves from February 2008 to August 2010.






