EaseMyTrip has partnered with Oven Story for its latest consumer campaign, giving pizza buyers a chance to win an all-expenses-paid trip to Tokyo.
As part of Oven Story’s ‘Teriyaki to Tokyo’ campaign, EaseMyTrip has come on board as the Official Travel Partner. The campaign connects the launch of Oven Story’s Japanese-inspired Teriyaki Pizza range with the opportunity to travel to Japan, extending the brand collaboration beyond the product itself.
Running from August 24 to September 20, the campaign gives customers who order the new Teriyaki Pizza range through the Oven Story app a chance to win daily EaseMyTrip travel vouchers worth Rs 5,000, along with the grand prize of a Tokyo trip for one couple.
To participate, customers need to place an eligible Teriyaki Pizza order through the Oven Story app, send a picture of their invoice to Oven Story’s Instagram account, and share why Tokyo is their dream destination.
The Teriyaki Pizza range is available through the Oven Story app, EatSure and other leading food delivery platforms across India.
Nishant Kedia, Chief Marketing Officer, Rebel Foods, said: “At Rebel Foods, we believe the best brand experiences go beyond the product itself. Teriyaki to Tokyo celebrates our new Japanese-inspired pizza range by combining food with the excitement of travel, giving our customers the chance to enjoy authentic Teriyaki flavours while chasing a dream trip to Japan. It’s a campaign designed to create unforgettable memories, one pizza at a time.”
Manmeet Ahluwalia, Chief Marketing Officer, EaseMyTrip added: “Travel often begins with a craving to discover something new, and this collaboration brings that spirit of discovery to life in a fresh and engaging way. We are delighted to partner with Oven Story to connect the joy of Japanese-inspired food with the excitement of travel. Teriyaki to Tokyo is about turning a simple indulgence into an opportunity to dream, explore and experience a new culture.”
