Beyond Appliances Launches Campaign ‘Engineered To Delight’ Making Smart Kitchens Easier Than Ever
Getting a chimney installed in an Indian home has never been simple. It means drilling, ducting, structural changes, and days...
7 Brands That Don’t Compete On Price & Still Win
In a marketplace flooded with “Flat 50% Off,” “Limited Time Deal,” and “Best Price Guaranteed,” most brands rely on numbers...
Rooh Afza Celebrates A Century Of Belonging With ‘The Timeless Drink Of India’ Campaign
For over a century, Rooh Afza has been present in Indian homes not occasionally, but consistently. Across regions, generations, and...
‘Z’ & L’Oréal Paris Turn ‘Gloss Ki Guarantee’ Campaign Into A Regional Storytelling Movement
Zee Entertainment Enterprises Limited (‘Z’), India’s leading content and technology powerhouse, has partnered with L'Oréal Paris to roll out a...
Crompton Urges Consumers To Rethink Home Lighting With ‘Every Space Bright & Right’ Campaign
Crompton’s new campaign, ‘Every Space Bright & Right with Crompton Lights’, highlights the need for lighting that suits different areas...
Aditya Birla Lifestyle Brands Names Jaskaran Bir Singh As Business Head For Simon Carter
Aditya Birla Lifestyle Brands has appointed Jaskaran Bir Singh as Business Head for Simon Carter, effective February 2026. In this...
Abundantia Partners With InVideo To Build ₹100 Crore AI-Powered Film Production Studio
India’s entertainment landscape is witnessing a shift as Abundantia Entertainment announced a strategic partnership with global AI video technology leader...
Reliance Industries Brings Onboard Reema H Kundnani As CMO – Jio World Centre
Reliance Industries has appointed Reema H Kundnani as Chief Marketing Officer – Jio World Centre, effective February 2026. Kundnani announced...
Eternal Deepens AI Partnership With OpenAI To Supercharge Zomato & Blinkit Ecosystem
Eternal Ltd, the parent company of Zomato, Blinkit and other consumer services has announced an expanded strategic partnership with OpenAI...
Delhi High Court Bars Deepika Padukone’s 82°E From Using ‘Lotus Splash’ Mark In Trademark Dispute
The Delhi High Court has issued an interim order blocking actor Deepika Padukone’s self-care company from using the trademark “Lotus...