AdWorks
5 Brands That Chose Social Media Over Traditional Advertising
You don’t notice at first that the post you just laughed at, shared with a friend, or saved for later...
Flipkart Taps Ugadi Versus Yugadi Debate In Festive Campaign To Drive Engagement Across South India
Flipkart has launched a campaign centered around the harvest festival celebrated across Andhra Pradesh, Telangana, and Karnataka. Conceptualised by 22feet,...
Raghav Juyal Brings Summer-Spring Vibe As AD Drops ‘Urban Pause 2.0’
AD has unveiled its Spring Summer 2026 menswear collection, titled Raghav’s Collection X Urban Pause 2.0, in collaboration with actor...
Lux Cozi Launches ‘Cozi Micro Modal’ Campaign Featuring Varun Dhawan
Lux Cozi has launched a campaign to introduce ‘Cozi Micro Modal’, the latest addition to its luxury collection. The film...
Mastercard Collaborates With MakeMyTrip To Launch AI-Powered ‘Lifestyle Navigator’ In India
Mastercard has announced the global launch of ‘Lifestyle Navigator’, an AI powered travel and lifestyle concierge, in collaboration with MakeMyTrip....
Jindal Panther Launches Campaign In Bhubaneswar To Address Noise Pollution & Road Safety
Jindal Panther, the retail brand of Jindal Steel, has launched its ‘Shaant City, Safe City’ campaign, with Bhubaneswar serving as...
Dabur Launches ‘Miswaknama’ Campaign Turning Storytelling Into Cultural Exploration With Influencer-Led IP
Dabur has launched a campaign ‘Miswaknama’, for its Dabur Meswak toothpaste. The campaign uses influencer-led storytelling to take audiences on...
Ranbir Kapoor Turns ‘Vibologist’ In Ledure Lightings’ New TVC Campaign
Ledure Lightings Ltd has launched a new television commercial (TVC) featuring its brand ambassador Ranbir Kapoor, aiming to start a...
Instamart Collaborates With Duolingo To Fix Public Spelling Mistakes With ‘InstaPrint’ Campaign
Instamart has partnered with Duolingo for a nationwide campaign to address public spelling and grammar errors. The initiative uses InstaPrint,...
Lone Wolf Launches ‘Live With Instinct’ Campaign To Celebrate Individuality
Lone Wolf has launched its first major marketing campaign, ‘Live With Instinct’. The company states that this marks a change...