Ahmedabad-based ice cream brand Hocco has raised Rs 100 Cr in a Series C funding round led by existing investor Sauce.vc, taking its total funding to Rs 481 Cr to date. The latest round values the company at a pre-money valuation of Rs 2,500 Cr, marking a significant jump from its previous fundraise in May 2025.
The capital infusion is expected to support the company’s capacity expansion and distribution scale-up. Hocco is increasing its manufacturing capacity from 2.5 lakh litres per day to 4 lakh litres per day, backed by a newly operational plant in Panipat. The company is also planning another manufacturing facility in South India next year, as it looks to address persistent demand-supply gaps. It may also evaluate contract manufacturing options as demand continues to exceed current output.
The company’s growth strategy is closely tied to geographic expansion and channel diversification. Hocco currently has a strong presence in North and Western India and is expanding into newer markets with tailored approaches. In regions such as Telangana and Chennai, the brand has leaned on retail distribution, while in Karnataka and West Bengal, it has focused on quick commerce platforms. In contrast, Delhi NCR remains a pushcart-driven market for the company.
Hocco’s distribution mix reflects a broad-based approach. Around 75% of its sales come from general trade, while 20% is driven by quick commerce platforms such as Blinkit, Zepto, and Instamart. The remaining 5% comes from its network of approximately 200 self-owned parlours and restaurants. The company also operates around 3,300 pushcarts, which it plans to scale up to 5,000 by next summer.
Beyond its flagship brand, Hocco operates premium and niche offerings under ‘Huber and Holly’ and ‘Chillfi’. The company currently manages around 200 SKUs across its portfolio and is expanding its product range with new formats and flavours, including ice cream cakes, kulfi variants, and regionally inspired flavours.
Hocco is preparing for a larger fundraising round of Rs 400 to Rs 500 Cr from private equity investors to support its next phase of growth. The company is also targeting a public listing within the next three years, signalling its ambition to transition from a high-growth startup to a scaled consumer brand
According to the brand, in a competitive ice cream market that includes established players such as Amul, Vadilal, and Mother Dairy, alongside emerging brands like NOTO and Naturals, Hocco is positioning itself between legacy scale and new-age branding. Its current strategy reflects a balance between expanding capacity, strengthening distribution, and building a differentiated product portfolio.
