Canva has partnered with Hasbro to bring PEPPA PIG content to its platform, expanding its library of branded design assets. The collaboration allows users to incorporate PEPPA PIG characters into their designs, responding to strong existing demand, with over 1.4 million searches for the content on Canva in the past year.
The addition is part of Canva’s broader effort to expand its content ecosystem, which now serves 265 million monthly active users across 190 countries. The platform is focused on building a diverse library of ready to use templates and assets, making branded content accessible for everyday use.
As part of the rollout, more than 60 PEPPA PIG themed templates are available across 18 regions. These include formats designed for personal and educational use. Families and users can create invitations, reward charts, party materials and social media posts, while educators can access worksheets, flashcards, certificates, presentations and posters for classroom use.
The templates are fully customisable, allowing users to edit text, colours and layouts without requiring design expertise. Completed designs can be shared digitally or printed directly from the platform. This development follows Canva’s earlier collaboration with Disney, reflecting its strategy to integrate widely recognised characters and brands into its design ecosystem and position the platform as a destination for creating with licensed content.
Morgan Selzer, Global Head Content Partnerships, Canva, said, “Canva’s goal is to make visual storytelling feel effortless for everyone from first-time creators to seasoned teachers. This collaboration marks an exciting evolution in our content library as we continue to build out our branded content as a way to spark imagination and delight our community. Whether you’re creating something playful, sentimental or inspirational, we’re so excited to see how people bring a little PEPPA PIG magic into the world through their designs.”
Matt Proulx, Senior Vice President of Global Experiences, Partnerships and Music at Hasbro, said, “PEPPA PIG has always been about helping kids build confidence through everyday moments, from muddy puddles to big milestones, while creating opportunities for families to connect through play. Bringing PEPPA PIG to Canva is a natural extension of that. It gives parents, teachers and fans simple, creative tools to engage with the brand in ways that feel personal, whether they’re creating something for a classroom, celebrating a moment at home or just having fun together.”
