Superdry’s FIFA Official Licensed Products Collection includes seven country jerseys reimagined with the brand’s signature design details, along with a premium athleisure range inspired by football.
Created for match days, celebrations, and everyday wear, the collection blends football fandom with street style for fans who want to show their love for the game on and off the pitch.
To launch the collection, Superdry has introduced #WearYourGame, an energetic campaign film that captures the emotion, passion, and pride that football brings to fans everywhere. Through fast-paced visuals and fan-driven moments, the film shows how football becomes part of everyday identity far beyond the ninety minutes on the field.
The collection is manufactured under license by Q LIVE in partnership with Superdry and is available for a limited time across Superdry stores, select partner retailers, Superdry.in, and Ajio.
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