Bengaluru-based B2B e-commerce platform Udaan has agreed to acquire LYNK Logistics, the technology-driven retail distribution business owned by Swiggy, in a transaction valued at Rs 500 crore. The deal will expand Udaan’s distribution capabilities and retail network across key Indian markets.
The acquisition will be completed through the issuance of preference shares by Udaan’s parent company, Trustroot Internet, to Swiggy. Separately, Swiggy will invest Rs 75 crore in Trustroot, taking its overall stake in Udaan to around 3.2%.
LYNK works with consumer brands and retailers through a technology-enabled distribution network. Its operations are particularly concentrated in Bengaluru, Hyderabad, Chennai and Kolkata, which together contribute around 75% of LYNK’s revenue.
For Udaan, the acquisition adds LYNK’s brand relationships, distribution infrastructure and retailer network to its existing B2B commerce operations. The combination is expected to strengthen Udaan’s presence across important consumption markets and expand its ability to connect brands with retailers.
LYNK became part of Swiggy in 2023 when the food delivery company acquired the retail distribution platform as part of its expansion into B2B commerce. The business generated Rs 668 crore in revenue in FY26, according to Swiggy’s disclosures.
Under the transaction, Swiggy will receive an approximately 2.8% stake in Udaan through preference shares. Its separate Rs 75 crore investment will add another 0.4%, giving Swiggy a combined holding of around 3.2% in the B2B ecommerce company.
The deal follows Udaan’s recent $160 million recapitalisation, which included fresh equity, new debt and debt-to-equity conversion. The acquisition also comes as Udaan focuses on improving profitability and strengthening its financial position ahead of its longer-term public market plans. The transaction remains subject to customary closing conditions and applicable regulatory approvals
FAQs
- What is the Udaan LYNK Logistics acquisition?
Udaan is acquiring Swiggy-owned LYNK Logistics in a deal valued at Rs 500 crore to expand its B2B distribution and retail network.
- How much is Udaan paying for LYNK Logistics?
Udaan is acquiring LYNK Logistics for Rs 500 crore through an issuance of preference shares by its parent company, Trustroot Internet.
- What is LYNK Logistics?
LYNK Logistics is a technology-enabled retail distribution business that connects consumer brands with retailers across India.
- What will Swiggy get from the Udaan deal?
Swiggy will receive around a 2.8% stake in Udaan through the acquisition and will separately invest Rs 75 crore, taking its total stake to around 3.2%.
