Burger King India Launches Vibrant Campaign For Limited-Edition Peri-Peri Fest
Burger King India has launched its latest limited-time offering, Peri-Peri Fest, introducing a new range of spicy burgers, sides and...
Duolingo English Test Marks 10 Years With ‘Built For What’s Next’ Campaign
The Duolingo English Test has launched a new campaign to mark its tenth anniversary, focusing on the experiences of students...
Anthropic’s AI Safety Campaign Faces Backlash Over Dystopian Claude Advertisement
AI company Anthropic is facing criticism over its latest brand campaign after a 90-second commercial for its AI assistant Claude...
Maruti Suzuki To Challenge Raipur Consumer Court Order In E20-Compatible Grand Vitara Case
Maruti Suzuki India has said it will challenge a Raipur Consumer Court Order that asked the company to replace a...
D2C Snacks Brand Open Secret Bags Rs 50 Cr In Funding Led By Desai Brothers Group
D2C healthy snacks brand Open Secret has raised Rs 50 crore in a new funding round as it looks to...
The Invisible Business Model Powering Your Favourite Brands
When we think of successful brands, our minds usually go to companies that sell directly to consumers Nike, Zomato, Apple,...
Swiggy Instamart Unveils Doorstep LPG Cylinder Delivery With HPCL, Begins Bengaluru Pilot
Swiggy has expanded its quick-commerce offerings by introducing doorstep LPG cylinder delivery in partnership with Hindustan Petroleum Corporation (HPCL). The...
Pocket FM Highlights Audio Storytelling With New Minimalist Hoarding Campaign
Pocket FM has launched a new out-of-home campaign across Mumbai, using a minimalist creative approach that shifts the focus from...
Indian Government To Invest Rs 200 Crore in Ather Energy; Hero MotoCorp To Infuse Rs 960 Crore
Electric two-wheeler manufacturer Ather Energy has secured board approval to raise Rs 1,200 crore through a preferential issue of equity...
Zepto Faces Temporary Outage, Users Report App & Website Access Issues
Zepto users reported access issues on 16 July, with several saying the platform was not working properly on both mobile...