The Aditya Birla Group has entered into a strategic partnership to bring the internationally-famous Danish café chain Joe & The...

Jasprit Bumrah may be known for his calm, composed presence on the cricket field, but Sunfeast YiPPee!’s latest campaign shows...

As the T20 World Cup gathers momentum, Flipkart has made an unexpected marketing play, sponsoring the Namibian cricket team, despite...

Yes Madam has unveiled a new digital campaign featuring actress Huma Qureshi, marking the launch of its interactive in-app game,...

With its new campaign, “Red Flags Hurt,” Freedo is flipping the internet’s favourite dating phrase into a larger conversation about...

InfoCepts has appointed Kulwinder Singh as its new Chief Marketing Officer (CMO). With over two decades of experience in global...

In the Flashy Theatre of Valentine’s Day, where every brand often chases grand gestures and cinematic romance, Excel Home Decor...

Reliance Consumer Products Limited (RCPL), the FMCG arm of Reliance Industries Limited, has acquired Tamil Nadu-based Southern Health Foods Private...

Food delivery giant Zomato has rolled out a brand-new AI-powered hotline 89200 89200 to make it much easier for people...

IKEA India has launched a refreshed brand positioning called “It All Starts at Home,” signalling a new chapter in how...