BMW India Launches ‘Drive Your Match’ Campaign To Connect Cars With Personalities
Buying a luxury car has long been about comparison features, variants, upgrades. BMW India is done with that conversation. With...
Flipkart & Harbhajan Singh Call Out India’s Appliance-Slapping Habit In New Ad Campaign
For decades, Indian households have relied on an oddly universal solution when appliances misbehave, a well-timed ‘Chaanta’. From stubborn televisions...
Samantha Ruth Prabhu Launches Activewear Brand ‘Mile Collective’
Actress Samantha Ruth Prabhu has stepped into the fashion world with the launch of Mile Collective, an activewear and lifestyle...
NIVEA Makes Its Lollapalooza India Debut With A Music-Led ‘Baddie But Softie’ Campaign
For a generation that expresses itself through playlists, outfits and Instagram dumps, music festivals are more than just events they’re...
Thums Up Revamps Its Brand Identity After More than 20 Years & It’s Toofani
For a brand that has lived in India’s collective memory for nearly five decades, every visual tweak carries weight. That’s...
Flipkart Turns Pongal Tradition Into A Full-Blown Theatrical Moment In New Campaign
Flipkart has launched a Pongal campaign that transforms one of Tamil Nadu’s most powerful cultural moments, the boiling over of...
Spykar Blends AI, Influencers & Humor In Its New Campaign ‘Made to Fit Every Story’
Spykar, has unveiled a bold new campaign titled ‘Made to Fit Every Story’, spotlighting Chico, the brand’s most popular and...
Palmonas Rekindles ‘Vivah’ Nostalgia With Shraddha Kapoor & Amrita Rao In A Quirky Ad
Jewellery brand Palmonas has sparked fresh buzz with its latest ad featuring Shraddha Kapoor and Amrita Rao in a light-hearted...
MS Dhoni Joins Bajaj Pune Grand Tour 2026 As Goodwill Ambassador Ahead Of India’s First International Cycling Race
Former Indian cricket captain Mahendra Singh Dhoni has been named Goodwill Ambassador for the Bajaj Pune Grand Tour 2026, India’s...
Solitario Teams Up With Warner Bros. Discovery To Launch Pop-Culture Diamond Jewellery In India
Solitario, the Indian jewellery brand, has partnered with Warner Bros. Discovery Global Consumer Products (WBDGCP) to launch a diamond jewellery...