Swiggy Hosts ‘She The Change’ Honouring Women Shaping India’s Culinary Landscape
Swiggy has organised the 2026 edition of its flagship initiative, 'She The Change'. Held ahead of International Women’s Day under...
Ogilvy India Creates Humour-Led Campaign For PhonePe To Promote Mutual Fund Investing
Investing advice doesn’t usually arrive with wrestlers, street performers or bear-and-bull masks. But in PhonePe’s latest Mutual Funds campaign, humour...
Farah Khan Gives Iftar A Sweet Twist With Nutella-Filled Kunafa
Ramadan tables are known for their warmth, tradition and comforting flavours. This year, Nutella India is adding a playful twist...
Diljit Dosanjh’s Dil-Luminati Tour Rocks India With ₹943 Crore Economic Impact: EY
Diljit Dosanjh’s Dil-Luminati India Tour 2024 did more than fill stadiums with fans and viral moments, it also delivered a...
India Smashes England & Brands Smash The Internet
India’s march to the ICC Men’s T20 World Cup 2026 final has sent cricket fans and brands into celebration mode....
Bvlgari Appoints Jake Gyllenhaal As Global Brand Ambassador
Bvlgari has announced Jake Gyllenhaal as its Global Brand Ambassador. Both Gyllenhaal and the brand’s leadership emphasised authenticity as a...
Parle Launches ‘Taste Itna Great, Mooh Se Na Hoga Wait’ Campaign For Parle Fusion Candy
Parle Products has launched a campaign ‘Taste Itna Great, Mooh Se Na Hoga Wait’ for Parle Fusion Candy. The campaign...
MakeMyTrip Acquire Majority Stake In Flamingo Transworld
MakeMyTrip has officially announced to acquire a majority stake in Flamingo Transworld, one of the regional tour operators in India....
Netflix Acquires Ben Affleck Founded AI Filmmaking Startup ‘InterPositive’
Netflix has officially announced the acquisition of InterPositive, a filmmaking technology company founded by Ben Affleck. The company focuses on...
IIGC Launches Influencer Contract Standard Bringing Structure To Brand–Creator Deals
India’s rapidly growing influencer economy is becoming more structured and transparent. The Indian Influencer Governance Council (IIGC) has launched the...