Dream Sports has launched DreamStreet, a broking platform aimed at simplifying investing for retail users through AI-powered tools and expert-led guidance. The platform is designed to support first-time investors and users who may find financial markets difficult to navigate due to limited access to information or investment support.
At launch, DreamStreet offers investment options across stocks and ETFs, with Futures and Options and IPO access expected to be added in the coming weeks. The platform combines AI-driven insights with recommendations from SEBI-registered Research Analysts and Investment Advisors to support decision making.
A key feature of the platform is Veda, an in-built AI assistant designed to help users access stock related information, insights and analysis in a simplified format. DreamStreet also plans to introduce additional features over the coming months to further streamline the investing experience.
The platform focuses on reducing barriers that often prevent users from entering the investment ecosystem, combining technology, expert input and simplified user journeys to make investing more accessible. Through this launch, Dream Sports is expanding into the financial services space with a focus on guided and technology enabled investing experiences.
Rahul Mirchandani, Co-Founder and CEO, DreamStreet said, “India’s demographic tailwinds – rising disposable incomes, growing financial literacy, and rapid smartphone adoption are creating a generational opportunity for new retail participation in financial markets.”
He further added, “While we have seen strong growth in demat accounts in recent years, a significant number of potential investors remain on the sidelines due to a lack of clarity and confidence around investing. With DreamStreet, we aim to bridge this gap. By integrating AI-enabled data & information into the core of the platform, we want to help users cut through complexity, so that more Indians can be a part of the India growth story.”
