McDonald’s India (West & South) has partnered with Spider-Man: Brand New Day to launch a limited-edition meal collection, bringing exclusive merchandise and themed Happy Meals to customers ahead of the film’s release.
Available from July 29 until stocks last, the collaboration is aimed at Marvel fans of all ages, offering a collectible bucket hat for adults and Spider-Man-themed activity books for children as part of the brand’s latest promotional campaign.
As part of the collaboration, customers purchasing the Spider-Man: Brand New Day Meal will receive an official Spider-Man bucket hat, featuring McDonald’s iconic Golden Arches redesigned with Spider-Man’s signature web motif. The meal includes a customer’s choice of burger as a Large Meal, paired with a Small Oreo McFlurry, and is priced from ₹349 on the McDonald’s App and ₹399 via the McDelivery App, excluding taxes.
The bucket hat will be available in limited quantities across McDonald’s restaurants in West and South India, positioning it as a collectible for Marvel enthusiasts.
For younger consumers, McDonald’s has also introduced the Spider-Man: Brand New Day Happy Meal, available with six menu options, including McAloo Tikki, McEgg, McVeggie, McChicken, and 2-piece or 4-piece Chicken Nuggets. Each Happy Meal includes a Spider-Man: Brand New Day activity book inspired by the superhero franchise.
The campaign is designed to tap into the excitement surrounding the upcoming Spider-Man film while enhancing the dining experience through exclusive merchandise and family-focused collectibles.
FAQs
- What is the McDonald’s x Spider-Man: Brand New Day collaboration?
It is a limited-edition campaign by McDonald’s India (West & South) featuring a Spider-Man-themed meal, exclusive bucket hat merchandise and Happy Meals with activity books. - What comes with the Spider-Man: Brand New Day Meal?
Customers receive a Large Meal with their choice of burger, a Small Oreo McFlurry and a limited-edition Spider-Man bucket hat, subject to availability. - What is included in the Spider-Man Happy Meal?
The Happy Meal includes one of six meal options along with a Spider-Man: Brand New Day activity book for children. - Where is the Spider-Man meal available?
The promotion is available at participating McDonald’s restaurants across West and South India, as well as through the McDonald’s App and McDelivery App. - How long will the collaboration be available?
The campaign began on July 29 and will continue until stocks last.
