Myntra has launched ‘Myntra Creator School’, an initiative that supports creators by providing learning and skill development opportunities within the creator ecosystem. The launch event brought together more than 250 creators and featured sessions and workshops conducted by teams from YouTube, Meta, and Snapchat.
The event also included fireside chats with personalities such as ‘Malaika Arora’, ‘Parul Gulati’, ‘Dolly Singh’, and ‘Archana Puran Singh’.
The Pittch managed the end-to-end execution of the event, designing the venue around a creator-campus theme inspired by school-day elements and contemporary pop culture. The setup included photo installations, a media wall, instant photo stations, and interactive engagement zones for attendees.
As per the brand, Myntra Creator School is a creator-first platform that goes beyond the conventional influencer event. More than an event, the launch was a concept-led experience executed by The Pittch to celebrate creators and elevate their content journey.
Sonny Sharma, Co-Founder & Director, The Pittch, said, “We wanted Myntra Creator School to feel more like a cultural movement than a conventional brand event. The idea was to create a space where creators could learn, collaborate, engage, and truly feel inspired. From the concept to the final execution, every element was designed to reflect the evolving creator ecosystem and Myntra’s commitment towards empowering it.”
