Raise Financial Services, the parent company of stock trading platform Dhan, has launched Millions, a new investing app designed specifically for Gen Z and first-time investors. The platform seeks to make investing more accessible by combining a goal-based approach with access to multiple investment products, including stocks, mutual funds, SIPs, and IPOs.
The launch comes at a time when younger investors are playing an increasingly important role in India’s capital markets. According to data cited by Raise, Gen Z accounted for 40% of NSE-registered investors in FY25, up from 25% in FY20. The Reserve Bank of India has also reported a decline in the median investor age from 38 years to 33 years, highlighting the growing participation of younger Indians in investing and wealth creation.
The platform allows users to begin investing through mutual funds, equities, SIPs, and IPOs within a simplified user experience. The company said the app is designed to help young investors who may be interested in wealth creation but often feel intimidated by financial jargon and complex investment platforms.
To attract first-time investors, Millions is currently not charging onboarding fees or brokerage fees on direct equity investments. Users can start SIPs with a minimum investment of Rs 500. For equity, ETF, intraday, and margin trading, the platform charges either Rs 20 or 0.03% per trade, whichever is lower, while equity futures and options trades carry a flat fee of Rs 20 per executed order.
The launch also reflects Raise Financial Services’ broader ambition to build a full-stack financial services ecosystem beyond its flagship trading platform Dhan. Founded in 2021 by Pravin Jadhav, Alok Pandey, and Jay Prakash Gupta, the company raised $120 million in a Series B funding round in 2025 at a valuation exceeding $1.2 billion.
As India’s wealthtech sector continues to expand, Millions enters a market where younger consumers are increasingly looking for mobile-first, easy-to-understand investing tools. By positioning investing around personal aspirations rather than complex financial products, Raise is betting that the next wave of investors will be driven as much by goals as by returns.
