Aditi Shorewal has joined Spotify as Head of PR & Communications, where she will lead the company’s communications strategy, media relations, and brand storytelling efforts across India. Shorewal announced the development via LinkedIn.
She joined Spotify in May 2026 after nearly two years at Tinder. Most recently, she was Communications Lead for India and Korea from March 2025 to May 2026, after initially joining as Communications Lead for India in August 2024. In these roles, she led brand communications, corporate storytelling, and market engagement initiatives.
Previously, Shorewal served as Head of Communications and Content Marketing at Eventbrite from 2023 to 2024. Earlier, she spent three years at Twitter as Lead Communications and Social Media Marketing from 2020 to 2023, overseeing communications strategy and digital engagement initiatives.
Before returning to India, Shorewal held leadership roles in global media relations in the United Kingdom. She served as Head of Media Relations, Global, at 4media group from 2019 to 2020, and at TheNewsMarket from 2017 to 2019, managing international media campaigns and corporate communications projects.
Previously, she worked at NDTV as a Social Media Manager from 2012 to 2015, at Times Internet as a Product Development Officer, Digital from 2011 to 2012, and at Bennett, Coleman as a Correspondent and Copy Editor from 2010 to 2011.
