The Body Shop has announced a collaboration with Ayurvedistry brand indē wild for the ongoing wedding season. This is the first of its kind partnership in the beauty category with a focus on Wedding Premium Gifting.
Rooted in shared values of authenticity and sustainability, the collaboration combines The Body Shop’s ethical beauty approach with indē wild’s modern Indian rituals. Together, they have created four curated gift boxes centered on self-care and gifting.
Each box includes The Body Shop’s well-known products paired with indē wild’s essentials, offering bridal, guest and self-care kits suited for intentional gifting. In a culture where weddings emphasize community and tradition, the partnership presents a set of practical and consciously created gifting options.
Rahul Shanker, Group CEO, Quest Retail and House of Beauty, said, “The Body Shop’s collaboration with indē wild is a strategic milestone, marking our entry into Premium Wedding Gifting. indē wild is a brand catering to the younger demographics, and this partnership will help both the brands synergize to come together. We are blending two distinct legacies, our ethical, Community Fair Trade commitment with indē wild’s modern Ayurvedistry to offer a unique Gifting experience. These boxes are more than products; they are mindful, premium care packages that perfectly meet the evolving desire of modern Indian consumers for intention and elegance in their celebrations”.
Diipa Buller-Khosla, Founder of indē wild, said, “Weddings in India have always been beautifully rooted in ritual, and today’s generation is evolving what those rituals look like. Celebrations are more personal, more intentional, and gifting is becoming a meaningful expression of that change. At indē wild, we’re building beauty that reflects this shift, honoring the people who show up for us with self- care at the center of every moment. Partnering with a global icon like The Body Shop allows us to celebrate this evolution in a way that feels both proudly Indian and consciously modern.”
