India’s rapidly growing base of young retail investors is increasingly reshaping the country’s wealthtech landscape, and startup Trackk is looking to position itself at the center of that shift. The Gen Z-focused investment platform has raised $3.7 million in a seed funding round led by Lightspeed, with participation from Info Edge Ventures and several prominent angel investors including Gaurav Munjal, Roman Saini, Tanmay Bhatt, Varun Mayya and Gaurav Kapoor.
Founded in 2021 by Vedant Gupte, Siddharth Thakkar and Aryan Jain, Trackk is building an investing and stock discovery platform designed specifically for younger users entering financial markets for the first time. The company combines AI-led stock discovery, personalised user journeys and simplified execution tools aimed at making investing less intimidating and more accessible for digital-first investors.
The startup plans to deploy the newly raised capital toward strengthening its broking infrastructure, expanding product capabilities, accelerating customer acquisition and onboarding, hiring across key functions and building additional financial products targeted at younger Indian investors.
Trackk’s rise comes amid a broader transformation in India’s investing ecosystem, where Gen Z users are increasingly entering stock markets through creator-led finance content, social media discussions and digital investing communities rather than traditional financial advisory channels. According to reports, nearly 90% of Trackk’s user base belongs to the Gen Z demographic, with the average user age ranging between 20 and 24 years.
The company has also seen notable growth in platform adoption. According to The Economic Times, Trackk has accumulated nearly two lakh signups so far, with over 33,000 users opening Demat accounts and around 3,500 users trading daily on the platform. The report further noted that the company received SEBI approval to offer brokerage services last year.
The funding round also signals continued investor confidence in India’s fast-growing wealthtech and stock broking ecosystem despite recent market volatility and tighter regulatory scrutiny around speculative trading.
