Funskool India has announced its entry into the electronic toys category with the launch of a new product range this December.
With this move, Funskool plans to use its experience in toy design, manufacturing, and distribution to offer interactive and learning-focused toys for children across different age groups.
Supported by its manufacturing facilities in Ranipet and Goa, Funskool is positioned to scale production to meet domestic and international demand for electronic toys. The facilities, which meet international safety standards, have been upgraded with electronic assembly lines and expanded R&D capabilities to support this new category.
As part of the launch, Funskool has introduced several products under its in-house brand Giggles, including My First Learning Pad, Cargo Truck, Dump Truck, My First Learning Laptop, and My First Melody Book.
Commenting on the launch, Mr. K.A. Shabir, CEO of Funskool said: “We are excited to enter the electronic toys space, a category that is transforming how children play and learn. This expansion is part of our broader ambition to build India into a global toy-manufacturing hub. Our foray into electronic toys will help us increase our overall market share. The trust that Indian families have placed in Funskool continues to inspire us to deliver safe, high-quality toys that offer fun, entertainment, and holistic development for children.”
