Vedica, from Bisleri International, has launched a campaign film ‘Life Full of Altitude’, focusing on a contemporary interpretation of the...

B’spoke Wellness, a science-led health and nutrition brand, has roped in Malaika Arora as its brand ambassador. The partnership aims...

Saffola Oats partners with Chef Kunal Kapur to tap into the multi-city rivalry and conversations around the ongoing cricket season....

Zomato has launched a new campaign celebrating the spirit of gully cricket, partnering with Gully Cricket, a digital-first platform focused...

Crocs India has partnered with actor Rakesh Bedi for a new digital campaign that uses humour and everyday situations to...

In a rare coming together of football’s biggest icons, LEGO has unveiled a new global campaign featuring Lionel Messi and...

OpenAI has acquired Technology Business Programming Network (TBPN), a fast-rising tech talk show known for its deep access to Silicon...

Indian-Origin influencer Priya Patel has come under intense scrutiny after a viral video expressing her views on immigration triggered widespread...

Wipro has secured one of its largest-ever deals, signing an eight-year strategic agreement with Singapore-based Olam Group valued at over...

The Body Shop is celebrating its 50th anniversary with the launch of a new campaign film titled ‘Rebellious by Nature.’...