Marketing
Ad Of The Week: Sara Arjun Recreates McDonald’s Iconic McAloo Tikki Ad With A Perfect Role Reversal
Some advertisements fade after the campaign ends. Others quietly become part of cultural memory. The iconic “Hum dono boyfriend-girlfriend hain...
Rajpal Yadav Revives Iconic ‘Chota Don’ Character In Yes Madam’s New Campaign
Yes Madam has launched a new digital campaign film featuring popular actor Rajpal Yadav and social media influencer and Bigg...
With Apple Turning 50, Here’s What Tim Cook Has To Say About Its Journey
As Apple will mark its 50th anniversary on April 1, 2026, Tim Cook has released an open letter that reflects...
WforWoman Marks Historic Debut At Paris Fashion Week
WforWoman, a brand from the house of Aditya Birla Fashion and Retail, has stated that it recently made history by...
Shantanu Narayen To Step Down As Adobe CEO, Company Begins Search For Successor
Shantanu Narayen has announced that he will step down as Chief Executive Officer (CEO) of Adobe after serving in the...
Apple Launches @helloapple On Instagram To Highlight Creators & Product Moments
Apple has launched a new Instagram account, @helloapple, designed to highlight its creator community and provide a look inside the...
Amazon Introduces Four New Personality Styles For Alexa+ To Give Your Voice Assistant A New Mood
Amazon has introduced four new personality styles for its Alexa+ voice assistant, allowing users to customise how Alexa speaks while...
Zomato Enters Health-Focused Food Space With New Cloud Kitchen Brand ‘Ritual’
Food delivery platform Zomato has quietly rolled out a new cloud-kitchen brand called Ritual, signalling the company’s growing focus on...
Tommy Hilfiger Travel Gear Joins Lucknow Super Giants As Official Travel Partner For IPL 2026
Brand Concepts Limited (BCL), the official licensee for Tommy Hilfiger Travel Gear in India, has announced a new partnership with...
CARS24 Acquires Vehicle Info To Power Full-Stack Vehicle Ownership Platform
The acquisition marks an important step in the Gurugram-based auto marketplace’s strategy to expand beyond buying and selling vehicles and...