Shoppers Stop has rolled out its Valentine’s Day campaign, ‘Gifts of Love’, offering a thoughtfully curated premium gifting experience for couples across India. Running from January 30 to February 15, the campaign positions the retailer as a one-stop destination for meaningful, modern Valentine’s gifting.
Designed around the idea that small gestures can create lasting moments, Gifts of Love brings together over 500 premium brands across categories such as watches, fragrances, apparel, handbags, accessories and beauty. The campaign focuses on effortless gifting for couples who value mutual exchange and emotional connection.
A key highlight of the campaign is Fossil, the principal brand partner this season, with its premium watches positioned as timeless symbols of love gifts designed to be cherished well beyond Valentine’s Day.
Adding an interactive layer to the celebration, Shoppers Stop has introduced an in-store engagement experience that invites customers to pen heartfelt notes for their loved ones on specially designed postcards. These messages are displayed on a dedicated ‘Gifts of Love’ wall, turning stores into spaces of expression and shared emotion. Participants can scan a QR code to upload their messages for a chance to win rewards, while also receiving a keepsake thank-you card. The campaign also coincides with an ongoing sale.
Link to the campaign:
Speaking on the launch, Jiten Mahendra, Customer Care Associate and CMO, Shoppers Stop, said, “This Valentine’s Day with our campaign ‘Gifts of Love’, we’ve brought together premium brands, curated categories and engaging in-store moments to make gifting effortless and rewarding. Our focus is to ensure every customer finds something that resonates emotionally while enjoying the comfort and trust that define Shoppers Stop.”
