Shrinivas Jyoti has been appointed as Head of Marketing at Hansgrohe Group in India. In this role, he will lead marketing strategy and brand building for Axor and Hansgrohe, focusing on strengthening design led positioning and driving growth across India and neighbouring markets.
Jyoti announced the appointment through a post on LinkedIn.
Previously, he was associated with Liebherr Appliances for over 10 years, where he held multiple leadership roles. He served as Deputy General Manager Marketing Global Communication and Brand Management from January 2022 to March 2026. Before that, he worked as National Marketing Manager India from October 2015 to December 2021.
Earlier that, Jyoti worked as Marketing Manager at Nissan at Suhail Bahwan Automobiles in Oman from February 2013 to October 2015.
Before that, he was associated with Videocon Industries from August 2006 to January 2013, where he held several roles including Deputy Manager Marketing, Country Marketing Manager Central from January 2011 to January 2013.
Brand Manager Philips Consumer Electronics from July 2010 to December 2010, Brand Manager Videocon Kenstar and Sansui from April 2008 to June 2010, Executive Marketing from October 2007 to March 2008, and Senior Marketing Officer from August 2006 to September 2007.
He also worked as Senior Marketing Officer at Emart India from September 2004 to July 2006. He began his career as Customer Service Manager at Videocon International from November 2003 to September 2004.




