There was a time when being a creator simply meant posting content online and hoping a brand would DM you...

Anushka Sharma has acquired a minority stake in sports footwear and apparel company Agilitas Sports, expanding her association with the...

Artificial intelligence startup Anthropic has announced a massive $65 billion Series H funding round, pushing its post-money valuation to $965...

Plum BodyLovin’ and Myntra Beauty recently brought Mumbai to life with “Summer On Wheels,” a large-scale experiential campaign designed to...

UK based facial fitness brand FACEGYM has officially entered the Indian market through Reliance Retail’s omnichannel beauty platform Tira. The...

DS Group has entered into an exclusive master franchise agreement with UK based Ben’s Cookies, bringing the premium cookie brand...

Ather Energy has incorporated a wholly owned subsidiary, Ather Insurance, marking its entry into the insurance distribution space as a...

Oreo has partnered with BTS to launch a limited edition Oreo & BTS cookie range inspired by hotteok, the popular...

Birla Opus Paints, part of the Aditya Birla Group’s Grasim Industries, has announced Sreeleela as the new face of the...

Oakley has expanded its Players Collection with new signature eyewear releases co created with Team Oakley athletes Jaylen Brown and...