D2C Explained: The Business Model Behind Modern Brands
A decade ago, launching a consumer brand in India followed a familiar playbook. You needed distributors, retail shelf space, and...
A decade ago, launching a consumer brand in India followed a familiar playbook. You needed distributors, retail shelf space, and...
Visa has appointed Bollywood superstar Shah Rukh Khan as its brand ambassador for India as part of its new campaign,...
Godrej Industries Group has entered the fast-growing wealth management sector with the launch of Godrej Wealth, marking one of the...
Activewear brand ELVN has launched its new social media campaign, ‘Love All’, featuring actress and influencer Sakshi Malik. The campaign...
SBI Mutual Fund has launched a new integrated campaign focused on promoting Systematic Investment Plans (SIPs) as a disciplined investment...
While thousands of Meta employees were informed about job cuts earlier this year, another group of nearly 7,000 workers received...
A group of student founded startups created by international students at Tetr College of Business has collectively secured more than...
Global consumer goods giant Unilever is sharpening its focus on India, with CEO Fernando Fernandez signalling a stronger push into...
Navi has launched the latest edition of its Hurrypur campaign for Navi UPI, bringing back the fictional town of Hurrypur....
Eternal-owned District is stepping up its sports business as it looks to expand beyond ticketing and experiences into the broader...
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