Marketing
Apparel Group Brings Nike Littles & Jordan To India
Apparel Group, the global fashion and lifestyle retail conglomerate, has expanded its brand portfolio in India with the onboarding of...
How These 5 Brands Turned Influencers Into Their Most Powerful Marketing Tool?
Every scroll today carries a recommendation. A lipstick shade, a pair of glasses, a restaurant deal, or even a home...
Boba Bhai Raises Rs 40 Crore to Expand Store Network & FMCG Portfolio
Boba Bhai, a quick-service restaurant (QSR) brand specialising in bubble tea and Korean street food, has raised Rs 40 crore...
Arvind RP Steps Down As CBO At McDonald’s India
Arvind RP has stepped down from his role as Chief Business Officer (CBO) at McDonald’s India after serving in the...
Brahma AI & Google Cloud Partner To Develop AI Driven Digital Humans Called ATMANS
Brahma AI and Google Cloud have announced a multi-year strategic partnership to develop high fidelity interactive digital humans known as...
Devyani International Announces Amalgamation Of Three Subsidiaries
Devyani International has initiated a scheme of amalgamation to merge three of its subsidiary companies into the parent organisation. The...
Former Myntra, AJIO & H&M Executives Launch Confluxe; Raise $1.6M Pre-Seed Funding
Former Myntra and AJIO executive Rajesh Narkar and former H&M India executive Louis Coucke have launched Confluxe, a technology-enabled brand...
De Beers Taps Cricketer Abhishek Sharma To Champion Natural Diamonds
De Beers Group has announced a new partnership with Indian cricketer Abhishek Sharma to celebrate the enduring appeal of natural...
Harajuku Tokyo Café & Bakehouse Plans Multi City Expansion Strategy In India
Harajuku Tokyo Café and Bakehouse is expanding its casual dining presence across India. After establishing an initial footprint in Delhi...
Pieter Elbers Steps Down As CEO Of IndiGo, Rahul Bhatia Takes Interim Charge
Pieter Elbers has stepped down from his role as Chief Executive Officer (CEO) of IndiGo, having served the organisation since...