Marketing

With the FIFA World Cup 2026 just around the corner, Coca-Cola has found a new way to build excitement among...

UK based facial fitness brand FACEGYM has officially entered the Indian market through Reliance Retail’s omnichannel beauty platform Tira. The...

DS Group has entered into an exclusive master franchise agreement with UK based Ben’s Cookies, bringing the premium cookie brand...

Birla Opus Paints, part of the Aditya Birla Group’s Grasim Industries, has announced Sreeleela as the new face of the...

Ola Electric has launched a new commercial electric scooter designed specifically for gig economy workers, expanding its presence in the...

Casio India has announced the launch of the GA-2100CC, a new addition to its G-SHOCK collection created in collaboration with...

World Marketing Day is a reminder that the most effective marketing is not always the loudest. In a market where...

Spotify has introduced a new content format on its platform with the launch of narrated Articles, expanding beyond music, podcasts,...

STRCH has partnered with Warner Bros. to introduce the STRCH & WB Collection, a limited-edition activewear drop that brings together...

Marico has expanded the Parachute Advansed portfolio with the launch of ‘Parachute Advansed Protein Shampoo’, marking the brand’s entry into...