Nutrition brand TruNativ has raised $30 million in a Series B funding round led by healthcare-focused investment firm OrbiMed Advisors. The transaction included both fresh capital infusion and secondary share sales by some of the company’s early investors.
Founded in 2019 by Mamta Malhotra, Pranav Malhotra, and Eeshaan Merchant, the Mumbai-based startup offers nutrition products across protein supplements, fiber products, and sugar alternatives. The company has established its presence in the growing clean-label nutrition segment by focusing on everyday health and wellness products.
The latest funding marks one of the largest growth stage investments in India’s nutrition space this year and brings on board OrbiMed, a global investor known for backing healthcare and life sciences companies.
Expansion Plans And Capital Deployment
TruNativ plans to use the fresh capital to strengthen its distribution network, expand its product portfolio, and accelerate investments in research and development. The company is also preparing to establish a new R&D center to support product innovation and category expansion.
The startup is looking to deepen its presence across both online and offline channels while scaling its offerings of nutrition and sugar alternatives. The expansion comes as demand for healthier food and nutrition products continues to rise among Indian consumers.
Business Growth And Investor Exit
TruNativ has reported strong business momentum in recent years. According to company disclosures, it recorded revenue of around Rs 130 crore in FY26, reflecting significant growth over the previous fiscal year.
The round also provided an exit opportunity for several existing investors, including 100Unicorns, Rainmatter, and Venture Catalysts, while FMCG company Emami reduced its shareholding in the startup. A majority of the funding, however, was structured as a primary investment to support future growth initiatives.
With fresh capital, a broader product roadmap, and plans to strengthen distribution, TruNativ is positioning itself to expand its footprint in India’s fast-growing nutrition and wellness market.
