Marzi by Primus, a lifestyle and community platform for adults aged 50 and above, has named actor and entrepreneur Suniel Shetty as its brand ambassador.
The association will be introduced through an advertising campaign focused on social connections, shared interests and experiences for people in this age group.
The platform brings together adults through meet-ups, interest-based communities, social events, fitness activities and learning experiences. It is built around the idea that life after 50 can offer opportunities to explore new interests, build friendships and travel.
The campaign featuring Shetty highlights the experience of finding people with similar interests and passions. It concludes with the message, “Be where you belong. With Marzi meet-ups, find your kind.”
